Larry Weber
Larry Weber
Larry Weber is a renowned expert in public relations and marketing services, with a passion for the intersection of technology, the internet, and communication. He is the founder, chairman, and CEO of Racepoint Global, a Boston-based communications agency. With six published books on marketing, business leadership, and technology to his name, Larry often speaks on the topic of corporate purpose and its impact on customer and employee engagement in his latest book, Authentic Marketing: How to Capture Hearts and Minds Through the Power of Purpose.
Larry is a member of several boards, including Pegasystems, MITX, the Executive Committee of the Council on Competitiveness, and Macromill Group in Japan. With a career that began at the dawn of the personal computer revolution, Larry quickly learned the value of storytelling as a tool to explain complex technology to the masses. With this insight and his background in English literature, he co-founded The Weber Group, a marketing services firm that would grow into the global giant Weber Shandwick.