Martin Laetsch is a seasoned marketing executive and digital thought leader with a proven track record of transforming global businesses. With extensive experience in monetizing marketing and optimizing ROI, he has led major breakthroughs that have changed the way businesses are run today. Martin studied Business Administration and Management at Oregon State University and began his career at Intel Corporation as Manager, Worldwide Search. He has since held various leadership positions, including Chief Strategy Officer at AboutUs, Director, worldwide Marketing at BioAgilytix, and CMO at IPM BIOTECH. He is currently the Director of Digital Marketing at ForgeRock, where he drives high-performance growth by adapting to the latest innovative marketing trends. Martin is a sought-after keynote speaker and media spokesperson on the cutting-edge of innovation.