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Marc Daigle

VP, Marketing Services at Mainstay
Dallas, Texas, United States
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Marc Daigle is a seasoned B2B marketing leader and digital marketer with a strong background in technology and financial services.

Currently, he leads marketing at Mainstay, a prominent B2B marketing firm specializing in technology solutions for enterprise cloud and SaaS clients.

In his previous role at Texas Capital Bank, Marc spearheaded digital marketing and brand/creative efforts, significantly contributing to the bank's rapid growth and recognition as the fastest-growing bank in the U.S.

He played a key role in launching Bask Bank, a digital-only subsidiary of TCB, working with McKinsey consultants to establish the brand, technology stack, and partner ecosystem.

Marc's career highlights include marketing leadership positions at Keste and Authentix, where he demonstrated expertise in developing go-to-market strategies, brand building, and successful rebranding efforts.

His professional journey began in creative roles at ad agencies and national publications before transitioning into marketing leadership roles in the technology and financial sectors.

He holds degrees in Masters in Design from the School of Visual Arts, Marketing from Southern Methodist University - Cox School of Business, and a Bachelor of Fine Arts in Graphic Design from Louisiana State University.

Marc Daigle's expertise spans technology marketing, financial services marketing, marketing strategy, brand building, digital marketing, creative direction, demand generation, social media marketing, and marketing automation among other key areas.

His career accomplishments reflect a deep understanding of brand strategy, corporate branding, and storytelling, making him a valuable asset in driving client engagement and successful marketing campaigns.

This public profile is provided courtesy of Clay. All information found here is in the public domain.