Melanie Branon

Melanie Branon is a tech category strategist with over 20 years of experience in B2B and B2C global marketing and communications.

She is known for driving integrated marketing strategies to create measurable brand demand, expand markets, and acquire and retain customers.

Melanie excels in C-level communications, presentations, customer relationships, and has a proven track record in building corporate marketing organizations.

With a background in operations management of multi-million dollar budgets, she has a recognized ability to recruit, lead, and retain top talent.

Her specialties include positioning & messaging, audience profiling, PR & AR strategy, executive & employee communications, campaign strategy & execution, marketing operations, key initiatives program management, and brand & company acquisition integration.

Melanie studied MFA in Painting at the Academy of Art University and earned a B.S. Cum Laude in Human Relations & Organizational Behavior from the University of San Francisco.

She has held key positions such as VP Corporate Communications at Juniper Networks, VP Corporate Marketing at VeriSign and Electron Economy, and Account Director at CKS Partners.

Currently, Melanie serves as a consultant at Strategic Marketing Communications.