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Dwayne Gefferie
The Payments Strategist | Helping Payments Companies Scale. Sharing Research, Strategy & Tactics.
Dwayne Gefferie is a multifaceted professional with extensive experience in the payments industry. He is currently a Writer at Payments Strategy Breakdown, where he shares strategic breakdowns of payment companies and insights into how enterprise merchants develop strategies around payments on a weekly basis.23
Professional Background
Gefferie has established himself as an:
- Entrepreneur
- Speaker
- Author
- Scholar
- Data scientist
- Payments consultant1
He has over 20 years of experience in Payments, Data Science, and Analytics.6 Throughout his career, Gefferie has provided insights to major companies including ING Bank, Spotify, Facebook, and Uber.6
Current Roles and Expertise
Payments Strategist:: Gefferie identifies himself as a payments strategist, focusing on helping payment businesses strategize to improve their revenues, profits, and scale.5 His expertise spans across commercial, strategy, operations, and foreign exchange aspects of payments advisory.5
Writer and Analyst:: Through his Substack newsletter "Payments Strategy Breakdown," Gefferie regularly shares:
- Strategic breakdowns of payment companies
- Insights into enterprise merchants' payment strategies
- Analysis of industry trends, such as the "Embeddification of Payments"4
Thought Leadership
Gefferie is known for his insights on data-driven strategies and the importance of embracing data in organizational culture. He advocates for:
- Making someone responsible for data within organizations
- Aligning organizational aspirations with the Data Value Chain
- Developing strategies in line with data-driven goals
- Attracting talent to fulfill data strategies1
Dwayne Gefferie's LinkedIn username is indeed dwaynegefferie, as mentioned in the query.45