Duygu Özgün

Duygu Özgün is a prominent figure in Turkey's e-commerce landscape, known for co-founding and leading Denebunu, a hyper-targeted sampling and ratings & review e-community platform with over 2.5 million members and 400+ brand partners.

With a background in brand management, finance, and insights generation, Duygu Özgün has played pivotal roles in renowned companies like Kimberly-Clark, The Coca-Cola Company, and Frito Lay before venturing into the entrepreneurial realm with Denebunu and its UK counterpart Samplico.

Having studied Bachelor of Arts at Koç Üniversitesi, Duygu Özgün brings a blend of academic knowledge and practical expertise to her current role as the CEO of Denebunu, shaping the way FMCG and cosmetics companies interact with highly targeted consumer segments through innovative sampling and review strategies.