Dunja LaRosa

Dunja LaRosa is an accomplished sales and marketing executive with extensive experience in the premium consumer electronics industry. While she previously held the position of VP of Sales North America, Home Entertainment and Sound (HES) North America at Sony Electronics from June 2018 to March 2021, she has since moved on to other roles.1

Currently, Dunja LaRosa serves as the Chief Revenue Officer (CRO) at Sonos, Inc., a position she has held since October 2023.12 In this role, she is responsible for global sales and marketing strategies for the company.

Career Highlights

Sonos, Inc.:

• Chief Revenue Officer (CRO) (October 2023 - Present)

Dyson:

• SVP Retail Sales US (March 2021 - October 2023)

Sony Electronics:

• VP of Sales North America, Home Entertainment and Sound (HES) North America (June 2018 - March 2021)

Previous Experience:

• Various roles at Planar Systems, including Director of Sales Americas & Australia and EMEA & Latin America Sales Manager
• Area Sales Manager positions at InFocus and ASK Proxima

Skills and Expertise

Dunja LaRosa is known for her:

• Ability to identify and capitalize on new opportunities
• Leadership skills that inspire teams to achieve objectives
• Extensive industry connections and strong business sense
• Success in overseeing organizational and strategic development across diverse markets, including North America, EMEA, Latin America, and Australia

Professional Affiliations

LaRosa is also a Chief Member of Chief Executive Women (CEW), a private network designed to drive more women into positions of power and support their leadership journeys.1

Throughout her career, Dunja LaRosa has demonstrated a strong track record in sales and marketing within the consumer electronics industry, consistently taking on roles with increasing responsibility and scope.