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Drew Paquette
VP, Product at Innovid
Drew Paquette is a seasoned professional in the advertising technology industry, currently serving as VP of Product at Optable since June 2023.3 Prior to this role, he held the position of VP of Product, Identity at Innovid from April 2021 to February 2023, where he oversaw Innovid's identity platform and product strategy.3
Paquette's career in ad tech spans over a decade, with notable positions including:
- Head of Data Products at 33Across (2018-2021)34
- VP, Product Management at DoubleVerify (2016-2018)3
- Head of Product at Accordant Media (2014-2016)3
- Director, Audience Products at Collective (2013-2014)3
- Senior Product Manager at AOL Advertising (2007-2012)3
He holds a Master of Science in Human-Centered Computing from the University of Maryland Baltimore County and a Bachelor of Arts in Industrial and Organizational Psychology with a minor in Business from Penn State University.3
Paquette is known for his expertise in identity solutions, data products, and audience targeting. He joined Innovid as part of the company's initiative to bolster its investment in identity and measurement, bringing his experience from previous roles to help build out Innovid's identity strategy and roadmap.12
