Douglas Hascoe

Douglas Hascoe is a marketing professional currently working as an Associate Director of Commerce Analytics at Mindshare in New York.1 He previously held the position of Senior Associate, Media Activation at Real Chemistry from April 2021 to August 2021.1

Hascoe's career history includes:

1. Manager, Decision Sciences at UM Worldwide (August 2021 - August 2023)1
2. Media Activation Associate at W2O Group (October 2019 - April 2021)1
3. Assistant Media Planner and Buyer at M&C Saatchi Performance (October 2018 - October 2019)1

He holds a Master of Science in Analytics from the University of Bridgeport (2019-2021) and a Bachelor's degree in Marketing from Syracuse University (2014-2018).1

Hascoe has experience managing digital campaigns for healthcare and pharmaceutical companies, working with budgets ranging from $50K to $50 million.1 He has expertise in dynamic creative optimization, campaign insights communication, and budget allocation using tools like Prisma.1