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Dorothy Wolden
Dorothy Wolden is a seasoned B2B marketing professional with over 25 years of experience in various aspects of marketing including strategy, messaging, positioning, brand management, and growth marketing.
She specializes in ABM (Account-Based Marketing) and possesses exceptional skills in managing demand generation.
With a background in multi-channel marketing, Dorothy has a solid track record of planning and executing successful marketing campaigns across digital, email, direct mail, print, and social media platforms.
Her diverse industry experience spans start-ups, mid-sized companies, agencies, and large corporations, showcasing her versatility and adaptability to different business environments.
Dorothy Wolden's expertise encompasses strategic planning, market analysis, budget allocation, project management, media and public relations, content marketing, marketing automation, and analytics.
She is well-versed in various marketing disciplines such as inbound and outbound marketing, digital and physical channels, and conducts thorough market research to stay informed about industry trends and competitors' strategies.
Education-wise, Dorothy attended Coronado High School and pursued a Bachelor of Arts in Visual Communications and Graphic Design at Collins College.
She further enhanced her skills by studying Leadership and Business at the University of Arizona, Eller College Of Management.
Dorothy Wolden has held several key positions in esteemed organizations including Director of Lead Generation at Spiceworks Ziff Davis, Sr. Director of Marketing at BizIQ - Smart Local Marketing, Director of Demand & Lead Generation at BizIQ, and VP & Head Of Global Marketing at Emailage.
Her professional journey includes roles such as Director Of Marketing Operations at Emailage, involvement in economic development, marketing, and business retention at the City of Maricopa, and positions at Maricopa Small Business Development Center.
She has also served as a Fractional CMO and Global Growth Marketing Strategist at Creative Intuition, Marketing Specialist/Graphic Designer at NCS Pearson, and Brand Manager of Corporate Communications at FINOVA Capital Corporation.
Dorothy's extensive experience and expertise make her a valuable asset in the marketing domain, known for her strategic insights, innovative campaigns, and ability to drive business growth.