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Dorin Boerescu
Co-founder & CEO at 2Performant.com
Dorin Boerescu is a prominent figure in the Romanian digital marketing and entrepreneurship landscape. Here's a profile of Dorin Boerescu:
Professional Background
Dorin Boerescu is the co-founder and CEO of 2Performant.com, a company specializing in affiliate marketing.12 He is considered a representative of the first generation of entrepreneurs and digital marketing specialists in Romania, with over 25 years of experience in the field.15
Entrepreneurial Journey
Throughout his career, Boerescu has:
- Co-founded several companies in advertising, digital marketing, and e-commerce2
- Experienced both successes and failures, which he openly acknowledges as part of his entrepreneurial journey2
- Led 2Performant to become a publicly traded company on the Bucharest Stock Exchange (BSE)1
Leadership Roles
At 2Performant, Dorin Boerescu holds multiple key positions:
- CEO
- Chairman of the Board of Directors
- Majority Shareholder1
His current term as a member of the Board of Directors is valid until January 30, 2025.1
Philosophy and Expertise
Boerescu is known for:
- His strong belief in the sharing economy and its potential5
- Leveraging the internet for business growth, as evidenced by his LinkedIn posts6
- His extensive experience in developing innovative products and companies1
Recognition
Dorin Boerescu is recognized as an influential figure in the Romanian digital landscape. He has participated in international conferences, representing Romania's digital entrepreneurship sector.7
Dorin Boerescu's LinkedIn profile can be found under the username "boerescu", where he regularly shares insights about his work and the digital marketing industry.234