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Donna Iannucci
Experienced Marketing and Sales Executive
Donna Iannucci is the Chief Marketing and Sales Officer at Country Life, a company that produces natural supplements and personal care products.1 She has been in this role since August 2017, working with a team of health and wellness professionals to promote whole-body wellness through high-quality natural supplements and personal care products under the brands Country Life, Desert Essence, and Biochem.2
Professional Background
Donna has an extensive career in marketing and sales, particularly in the health and wellness industry:
- Country Life: Before becoming Chief Marketing and Sales Officer, she served as Chief Marketing Officer from August 2017 to September 2021.2
- The Center for Integrative and Innovative Therapies (CIIT Medical Center): Worked as Chief Marketing Officer from 2015 to July 2017.2
- The Hain Celestial Group: Held the position of Senior Vice President of Marketing from 2006 to 2015.2
- Twinlab Corporation: Served as Executive Director of Marketing from 2003 to 2006.2
Education
Donna holds the following degrees:
- Master of Business Administration (M.B.A.) from Adelphi University.2
- Bachelor's Degree in Marketing and Finance from Adelphi University.2
Responsibilities at Country Life
As Chief Marketing and Sales Officer, Donna is responsible for:
- Overseeing and managing the entire marketing department
- Leading the graphic design team and research & development department
- Executing innovation and strategic marketing platforms for Country Life's product lines
- Promoting the company's brands, including Country Life Vitamins, Minerals & Supplements, Biochem Protein, and Desert Essence Personal Care.2
Donna is actively involved in promoting Country Life's products, as evidenced by her LinkedIn posts about new product launches and core daily supplements for women.34