Don Dada

Menelik Nesta Gibbons, known professionally as Don Dada, is a prominent Zimbabwean-born South African music producer, artist, and entrepreneur. Born on April 3, 1987, in Harare, Zimbabwe, he was raised in Johannesburg, South Africa. Don Dada is recognized for his contributions to the hip hop and reggae genres and is the founder of Ruff Cutt Studio and Afrika Connect Holdings, both based in Johannesburg.12

Early Career and Achievements

Don Dada began his musical journey in 2000 and established Ruff Cutt Studio in 2009. His debut album, Avant-Garde, was released in 2016, marking a significant milestone in his career. He gained wider recognition after performing at the 2016 Mandela Day Concert.1

He has achieved notable success with his single VIVA Mandela, which reached multi-platinum status within just four months of its release. This track was part of a series of projects that included three official Mandela tracks, with a portion of the royalties donated to The Nelson Mandela Foundation.2 His music has garnered international attention, including performances at prestigious events such as the Bob Marley Tribute Concert in Jamaica.2

Contributions and Philosophy

Beyond music production, Don Dada is committed to social causes, particularly those focused on education and job creation. He aims to align his work with the African millennium goals to foster unity and advancement across the continent.2 His music often reflects themes of black pride and excellence, as he seeks to change the narrative for himself and others within the industry.

In addition to his musical endeavors, Don Dada has made strides in broadcasting by being one of the first artists from Southern Africa to premiere a music video on Tuff Gong YouTube TV and to have full live streaming capabilities from his studio.2

Overall, Don Dada stands out not only for his artistic talents but also for his dedication to making a positive impact through music and community engagement.