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Dirk Hoogstra
Chief Executive Officer at Half Yard Productions
Dirk Hoogstra is a highly regarded media executive with over 25 years of experience in the industry. He has excelled in various roles ranging from network executive to producer, showcasing his versatility and expertise. Hoogstra recently served as the Executive Vice President and General Manager of HISTORY(R), where he managed the entire History business, covering programming and marketing aspects. During his tenure at History from 2007, Hoogstra led the development and oversight of an impressive array of scripted and unscripted series like Hatfields & McCoys, The Bible, Vikings, Sons of Liberty, and many more.
Hoogstra's journey in the media realm began in 1995 with Discovery Communications Inc., where he dedicated a decade to developing and producing a vast amount of programming for networks like TLC, Discovery Primetime, and Discovery Networks International. His contributions played a significant role in shaping the content landscape across these platforms. Following his successful stint at History, Hoogstra established Triton City Entertainment, LLC, his own company. Triton City Entertainment focuses on creating Intellectual Property in sci-fi/fantasy and animation genres tailored for original TV and feature film franchises, showcasing his entrepreneurial spirit and creativity.
In terms of education, Dirk Hoogstra pursued a Bachelor's degree in Psychology from the University of Maryland College Park, demonstrating his commitment to continuous learning and broadening his knowledge base. Throughout his career journey, Hoogstra held key leadership positions like CEO at Half Yard Productions, CCO at Stephen David Entertainment, and VP at Discovery Communications, reflecting his ability to lead and drive innovation in various capacities within the media industry.