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Diego Martín Lafuente
Head of Engineering at Cognativ Inc
Diego Lafuente is a senior product manager and engineer with over 22 years of experience in the tech industry. With a background as a UX/UI designer for more than 12 years, Diego is also known for starting companies and currently serves as a Google Launchpad mentor. His passion lies in product development, leveraging data, technology, UX design, and teamwork to drive success.
Fluent in English, Spanish, Italian, and Catalan, Diego has a versatile skill set that includes defining, documenting, building, and launching various B2C and B2B products. He has conducted numerous UX research projects and studies, besides developing frameworks for developers and designers in his spare time. Diego also shares his expertise by occasionally teaching design.
Diego excels in a wide array of tools and technologies such as Android, iOS, Google Analytics, Fabric, Optimizely, Maximizer, Omnigraffle, Sketch, Adobe Photoshop, and Adobe Illustrator. He is also proficient in HTML5, CSS2 & 3, LESS and Sass, Git, Terminal, JIRA, Splunk, Confluence, Basecamp, Trello, Sublime Text, Atom, Markdown, Middleman, and Jekyll. He has worked extensively with backend/frontend frameworks like Ruby on Rails, Erlang, React, VUE, React Native, Flutter, and Node.
Diego Lafuente completed his Bachelor's degree at Instituto Superior CONABA and further pursued a Bachelor of Fine Arts (B.F.A.) at the University of Buenos Aires.
Throughout his career, Diego has held key roles in prominent organizations including Head of Engineering, Technical and Product Lead, Lead Product/UI/UX, Chief Product Officer, Co-founder and Head of Product, among others. He has contributed his expertise at notable companies like Cognativ Inc, Sngular, Fotolog, Google Launchpad, Furgo, Wuaki.tv, Notegraphy.com, Herraiz Soto, Negonation, and Cap Gemini Ernst & Young.
Diego Lafuente's professional journey showcases his commitment to innovation, user-centered design, and technological advancements, making him a valuable asset in the field of product management and engineering.