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Diana Caldera
Field Marketing and Events
Diana Caldera is a seasoned Field Marketing and Events Professional with a robust background in both B2B and B2C environments.
Her expertise lies in creating exceptional event experiences for clients and prospects, collaborating with teams to drive business pipeline growth, and leveraging data insights to inform strategies.
Currently serving as a Senior Field Marketing Manager at an Hr Tech SaaS company, Diana spearheads field marketing initiatives in North America, focusing on enhancing brand visibility, boosting sales pipeline, nurturing customer relationships, and curating engaging events.
Her educational background includes a Certificate in Event & Meeting Management Fundamentals and Wedding and Event Design from the Event Leadership Institute, as well as studies in Wedding/Special Event Planning at New York University and a Bachelor's degree in Marketing Management from Pace University.
Moreover, Diana also holds a Professional Development Certificate in Virtual Event & Meeting Management from the Event Leadership Institute.
Her professional journey encompasses roles such as Senior Field Marketing Manager at Culture Amp, Field Marketing Manager at Culture Amp, Team Lead and Senior Content Producer at Argyle, Senior Content Manager at Argyle, Content Project Manager for Events at Argyle, and Marketing Manager at Higher Edge Marketing Services.