Diana Bormuth

Diana Bormuth is the Founder of Ways & Means SF, an independent agency specializing in paid media strategy, planning, buying, and analytics.12 Here are some key details about her:

Professional Background

Diana has over 15 years of experience in marketing and media.2 She founded Ways & Means SF in September 2014 and has been leading the company for over 9 years.35 Prior to founding Ways & Means, Diana held several notable positions:

• Director of Marketing at GOOD Worldwide, LLC
• Associate Communications Strategy Director at Eleven, Inc.
• Consumer Marketing Consultant for companies like Liftopia, Inc. and CityPass, Inc.
• Various roles at Eleven, Inc. and Universal McCann3

Education

Diana graduated from Georgetown University with a B.A. in Linguistics, specializing in Mandarin.2

Company Information

Ways & Means SF is based in San Francisco and Portland.4 The company focuses on:

• Paid media strategy
• Planning
• Buying
• Analytics

They work with creative agencies, established companies, and startups to drive business results through strategic use of media.14

Personal Details

Diana is currently located in Portland, Oregon.3 Her LinkedIn username is dianaahrens, and she has over 500 connections on the platform.3

Diana's approach to media combines both art and science, emphasizing the importance of human truths alongside data-driven strategies.4 Her extensive experience and diverse background in marketing and communications have contributed to the success of Ways & Means SF over the past nine years.5