Desi Peneva

Desi Peneva is a prominent figure in health policy and economics, currently serving as the Research Management Lead for the Value of Life Sciences Innovation program at the Leonard D. Schaeffer Center for Health Policy & Economics at the University of Southern California (USC). With a Master's degree in a relevant field, Peneva's work focuses on evidence-based analyses that drive innovation in life sciences and healthcare.

Professional Contributions

• Research Focus: Peneva leads various research initiatives, particularly those aimed at improving recruitment strategies for clinical trials, especially in Alzheimer’s disease. Her work includes projects that assess the effectiveness of financial incentives and innovative digital tools for engaging diverse populations in clinical research.234

• Publications: She has contributed to numerous scholarly articles addressing critical healthcare issues, including the economic burden of diseases and the effectiveness of treatments. Notable publications include studies on cancer therapies and maternal health outcomes.1

• Collaborative Efforts: Peneva is involved in collaborative projects with institutions like Howard University and the Alzheimer’s Therapeutic Research Institute, focusing on enhancing participant diversity in clinical trials through innovative methodologies.3

Key Projects

• Alzheimer's Trial Recruitment Innovation Lab (ATRIL): This initiative aims to create a trial-ready cohort by utilizing an online participant registry to facilitate access to ongoing Alzheimer’s clinical trials. Peneva's leadership in this project underscores her commitment to improving health outcomes through better research practices.3

Desi Peneva's work at the Schaeffer Center exemplifies her dedication to advancing health policy through rigorous research and innovative solutions in the life sciences sector.