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Derin Oyekan
Co-founder at Reel
Derin Oyekan is a growth marketer and digital entrepreneur with a strong focus on eCommerce, subscription commerce, and Direct-To-Consumer (DTC) marketing. His expertise lies in crafting marketing strategies, managing customer acquisition, retention, and conversion optimization.
With a background in electrical engineering from San Jose State University and experience at various organizations, including being the Co-Founder at Reel and having served in roles like Chief Strategy Officer, Advisor, and Head of Growth at different companies, Derin has showcased his versatile skills and leadership in the digital marketing domain.
Derin Oyekan's specialties encompass Direct Response Marketing, Demand Generation, Landing Page & Funnel Optimization, Media Planning and Buying, as well as eCRM & Lifecycle Marketing. He has a track record of leveraging his knowledge and experience to drive growth and strategic initiatives in the online marketing space.
Having held positions such as CEO, Chief Marketing Officer, and Managing Partner at different companies, Derin Oyekan has cemented his reputation as a seasoned professional capable of navigating the dynamic landscape of digital marketing with a keen eye on sustainability and commerce.
Derin Oyekan's educational background includes studying at the Nigerian Navy Secondary School and obtaining a Bachelor of Science in electrical engineering from San Jose State University. These academic foundations coupled with his hands-on experience have enabled him to excel in the digital ecosystem and carve a niche for himself at the intersection of technology and marketing.
His tenure at organizations like PrettyLitter, 3CommaDigital, and JewelScent has honed his skills in customer acquisitions, online media management, and marketing strategy development. Derin's journey from being a Digital Marketing Strategist to Vice President positions highlights his progressive career trajectory and continuous commitment to excellence.