Derick Okolie

Derick Okolie is a prominent marketing professional currently serving as the Vice President of Marketing at Dreamville, a record label founded by rapper J. Cole. He has held this position since February 2020, building on his extensive experience in brand strategy and marketing within the music industry.

Professional Background

• Dreamville: Okolie has been with Dreamville since January 2013, initially starting as a Strategist and Operations Manager. He later became the Head of Marketing in January 2018 and then the Vice President of Marketing in February 2020. His role involves establishing and cultivating the Dreamville brand, focusing on connecting with diverse demographics through innovative marketing strategies.

• Previous Experience: Before joining Dreamville, he worked as a Youth Culture/Social Media Strategist at The Brooklyn Brothers from March 2011 to December 2012, where he developed organic experiences to engage younger audiences. He also held positions at various organizations, including Project 2050 as a Brand Strategist and as a Legal Clerk at K&L Gates.

Education

Okolie graduated from New York University in 2009, where he laid the groundwork for his career in marketing and brand development.

Personal Insights

Born in November 1987, Derick Okolie is currently based in Woodland Hills, California. He has expressed a passion for creating meaningful connections between brands and their target audiences, particularly among youth culture, which has been a significant focus throughout his career.12