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Derek Babb
Sales and Business Development Executive | ex. Yahoo!, Miniclip, GoFish/Betawave | Establishing Fortune 500 Partnerships to Drive Ad/Media Sales
Derek Babb is a highly skilled and accomplished professional with nearly two decades of experience in digital, mobile and traditional media. With a Bachelor's degree in Communications and Marketing from Southern Methodist University, his career has spanned across several key organizations, where he has held high-ranking leadership positions. Derek is a proven leader when it comes to building and nurturing strategic partnerships with publishers, developers, and Fortune 500 companies, which has led to successful growth and retention of client relationships.
Derek has excelled in his professional career, from his early days as a Sales Account Executive at KFOG Radio to his current position as Senior Director, Publisher Sales Lead at Verizon Media. In between that, he has served as Director, Publisher Sales at Yahoo, Vice President, Account Services at Rauxa, VP Business Development and Partnerships at Miniclip, VP Marketing Solutions at Miniclip, Director Strategic Partnerships and Publisher Relations at Betawave (formerly GoFish Corporation), Manager, Homepage Advertising and Marketing at Yahoo, Manager, Media Buying and Planning at Modem Media, and even started his career through the Management Training Program at Ben E. Keith - Budweiser.
Derek's areas of expertise include strategic partnerships, account management, media planning and buying, digital advertising, digital sales, content creation and production, sponsorships, and strategy overall. He is a team player, and his leadership, guidance and knack for exceeding acquisition and retention goals have made him an invaluable asset to the organizations he's worked with. With Derek's breadth of experience and leadership, he is truly an expert in the field of media, and he has been recognized for his ability to increase the efficiency and productivity of the companies he has worked with.