Suggestions
Dena Hoffman
Global Brand, Product Marketing, and Project Management Leader
Dena Hoffman is the Manager of Audience Engagement and Communications at IEEE (Institute of Electrical and Electronics Engineers).12 She assumed this role in November 2023 and is based in Piscataway, New Jersey, United States.2
In her position at IEEE, Hoffman is responsible for:
- Directing and managing projects related to strategy formation and implementation for IEEE Society/Council products
- Driving visibility, engagement, and retention of IEEE members and audiences1
IEEE is a prominent professional association for electronic and electrical engineering, as well as associated disciplines. As part of her role, Hoffman likely works on initiatives to enhance communication between IEEE and its various stakeholders, including members, industry professionals, and the public. This may involve developing strategies to increase engagement with IEEE's content, events, and resources across different platforms and channels.
Given her position in audience engagement, Hoffman probably plays a key role in helping IEEE adapt to the changing landscape of professional communication and member interaction in the digital age. This could include leveraging social media, online events, and other digital tools to connect with IEEE's global community of engineers and technology professionals.