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Deepak Gupta
Assistant Manager _ Digital Marketing - CRM - Retention - Growth
Professional Background
Deepak Gupta is a seasoned Digital Marketing expert with over five years of rich experience across diverse areas of digital marketing. His areas of expertise are wide-ranging, as he has successfully navigated the complexities of Search Engine Marketing (SEM), Search Engine Optimization (SEO), Social Media Management, Email Marketing, SMS and Push Marketing. Deepak is also adept in utilizing Google Analytics and holds a strong background in Customer Relationship Management (CRM).
Deepak’s professional journey has been marked by significant roles that showcase his deep understanding of digital strategies and their execution. Currently, he contributes as an Assistant Manager - CRM at Mamaearth, a rapidly growing brand renowned for its commitment to offering natural and effective products. Here, Deepak combines his technical knowledge with strategic insights to enhance customer relationships and drive engagement.
Before his tenure at Mamaearth, Deepak served as an Assistant Manager of Digital Marketing in Client Servicing at Careers360. In this role, he honed his ability to tailor digital marketing approaches to specific client needs, ensuring that marketing campaigns were not only effective but also aligned with the broader business objectives. His earlier experience as an Online Marketing Executive at iProf Learning Solutions Pvt Ltd laid the groundwork for his knowledge in digital marketing, allowing him to understand the evolving landscape and stay ahead of the trends.
Education and Achievements
Deepak Gupta completed his Bachelor's Degree in Computer Science from HCTM. His academic background in computer science provides him with a strong technical foundation that enhances his ability to navigate various digital marketing tools and technologies effectively. This educational experience complements his practical knowledge, enabling him to approach marketing challenges with a problem-solving mindset.
Throughout his career, Deepak has consistently upgraded his skills and kept abreast of the latest advancements in digital marketing. His commitment to continuous learning has allowed him to implement innovative marketing strategies, leading to successful outcomes for the organizations he has been a part of. Deepak's proactive approach and eagerness to adapt to new tools and trends have been significant factors in his continued success in the digital marketing landscape.
Achievements
Deepak’s expertise in Digital Marketing has manifested in several remarkable achievements throughout his career. His successful campaigns in SEO have not only increased online visibility for his clients but have also vastly improved their overall user engagement and conversion rates. By leveraging the power of social media, Deepak has managed to enhance brand awareness and loyalty among target audiences, ensuring that clients enjoy sustained growth and interaction.
As an Assistant Manager at Mamaearth, Deepak has played a crucial role in optimizing the brand's CRM strategies, helping to refine customer engagement processes and significantly enhancing customer satisfaction. His work ensures that Mamaearth maintains close ties with its customer base, fostering a community around the brand that is engaged and informed.
Deepak's previous role at Careers360 has also led to numerous successful marketing initiatives, demonstrating his capability to integrate client servicing with effective digital marketing practices. His tenacity and innovative thinking have allowed him to deliver results that align with clients' specific goals, thereby reinforcing the agency's reputation in the industry.
In summary, Deepak Gupta is a forward-thinking Digital Marketing professional whose educational background in Computer Science, coupled with hands-on experience across key domains of digital marketing, has equipped him to navigate and excel in the competitive digital landscape. His ongoing commitment to excellence and innovation continues to drive his success and that of the organizations he represents.