University of California, Irvine

National Institute of Technology Tiruchirappalli

Senior Product Manager at Synopsys Inc

San Francisco, California, United States

Responsible for driving the product strategy for Synopsys Managed Application Security Testing offerings. Our services offerings are uniquely positioned to provide flexibility, scalability, and cost-effectiveness to meet your security compliance and risk management goals.

Synopsys Inc

Senior Product Manager

Product Lead for the Devices & Installs team focused on creating the next generation experience for onboarding, device management, and IoT device installation. Drive product strategy and oversee multiple roadmaps, delivering a holistic user experience using agile software development.•	Built a device management platform for end-to-end device lifecycle management to ensure a consistent, high-quality experience across devices and partners. Enabled customers self-service options to troubleshoot hardware issues, and also built monitoring systems for device performance to proactively detect and fix device reliability and performance issues.•	Led four global engineering teams in three countries to design, develop, and deliver new mobile user onboarding experience to enable small business owners to self-install telematics devices.

Verizon

Senior Product Manager - Devices & Installs

Product Lead for the Enterprise product line with total revenue of $145 million. Focused on developing the 3-year product vision and strategic roadmap using NPS analysis, competitive analysis, and user research for the Verizon Connect Fleet product line. The Software as a Service (SaaS) platform allows mobile enterprises to connect, automate, and optimize their operations to become safer, more efficient and more productive.•	Increased total installed base by 27% Year to Date (YTD), aligning product, marketing, and sales leaders to secure several marquee clients for the business. •	Released a new Manager app for field supervisors to help them gain instant access to critical operational information. Increased Daily Active Users by 1.8X Year to Date (YTD) and achieved a 4.0 rating on the Google app store. •	Championed Net Promoter Score® (NPS®) driven user research and UX improvements focusing on the end-to-end customer experience, increasing NPS® for large enterprise accounts by 15 points YoY.•	Developed curriculum and mentored new Product Managers, providing detailed training on market needs, product strategy, competitive differentiators and lean product development.

Senior Product Manager - Enterprise

Managed a team of two Product Owners, and led a team of 20 engineers on the Big Data and Analytics team. The team delivers best-in-class data products using machine learning, data warehousing, and cloud analytics technologies, providing users with deeper insights, enabling them to make smarter business decisions.•	Led complete UI redesign of Business Intelligence product offering by conducting qualitative and quantitative user research, using lean data-driven experiments to deliver high-quality features, achieving a 98% adoption of the product within the existing customer base.•	Launched 14 UX improvements for the Dashboards product line using NPS data and user research, leading to a 33% improvement in Daily Active Users in 6 months.•	Decreased reports failure by 400% by implementing server load balancing and migrating disparate databases into an enterprise data warehouse, leading to a 21% improvement in Net Promoter Score.•	Filed a patent on a strategic product line to continue innovation, focusing on applying machine learning and predictive analytics on real-life product roadmap-based use-case.•	Developed new engaging content (e-books, campaigns, and webinars) in partnership with the marketing team, with a lift of 40% in open and click rates compared to scheduled customer communications.

Senior Product Manager - Data & Analytics

Responsible for driving the positioning, messaging, and storytelling to align sales and marketing organizations. Continually analyzed market trends and competitive landscape to introduce new products to key verticals to drive growth and adoption.•	Developed the go-to-market strategy for the Field Service product line, by analyzing buyer preferences, evaluating competitive offerings, and identifying key product differentiators for key markets, increasing software monthly recurring revenue by 70% in 2016.•	Created global sales enablement program to align key value propositions, targeted vertical messages and positioning for over 250 sales executives, decreasing average time to first net-new enterprise deal from 266 days to 85 days.•	Designed an organic social media campaign demonstrating product value through the lifecycle of beer production,  generating 1.3M impressions on Facebook, and 1.8M impressions on LinkedIn, with a lift of over 61% more impressions than typical evergreen content.

Product Marketing Manager

Created strategies for improving quality, reducing costs and increasing productivity supporting the $655M Indian Greenfield project and led the implementation of the Process Validation approach in the factory. Served as subject matter expert for statistical process control in the factory.•	Prioritized tasks and critical resources, while navigating tight deadlines to successfully pass the Process Validation milestone for all the machines at the Greenfield site. The milestone was a pre-requisite to obtaining the required Federal approvals to launch tires in the Indian market.•	Reduced scrap levels by 20% by leading a cross-functional team of five engineers; implementing lean manufacturing techniques to solve a long-standing quality problem at the Spartanburg, SC factory that had resulted in a recall of over 77,000 bus tires. •	Reduced rejects 30% and increased operational effectiveness 5% by performing a statistical process control study on the bottleneck extruder.

Debrup Ghosh