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    Deborah Ernst

    Vice President of Marketing at Tru Optik, A TransUnion Company

    Deborah Ernst is a seasoned business leader with a strong track record in achieving marketing objectives across various industries like technology, finance, entertainment, and telecommunications.

    She is highly regarded for her expertise in branded digital marketing, strategy development, and customer analytics, focusing on crafting targeted multi-channel acquisition, engagement, and retention programs that yield profitable and customer-centered outcomes.

    Deborah's specialties encompass a wide array of areas including Marketing Strategy, Brand Management, CRM, Lead Generation, Marketing Analytics, Segmentation, Research, Consumer Insights, Digital, Mobile, and Social Marketing, SEM, SEO, User Experience, and Consumer and Small Business Acquisition, Customer Engagement, and Retention Marketing.

    She holds an MBA in Business Administration and Management from The University of Connecticut School of Business and a Bachelor’s Degree in Communication from the University at Albany, SUNY.

    Currently serving as the Vice President of Marketing at Tru Optik, a TransUnion Company, Deborah has held notable positions in the past such as Digital Marketing Director at Engage121, Senior Director of Client Partnerships at Time Inc Content Solutions, Brand Manager at Double Rock Corporation, Director of Direct Marketing Communications at Frontier Communications Solutions, Senior Manager of Acquisition and Subscription Marketing at Sirius Satellite Radio, Associate Account Director at Digitas, Program Manager at Sprint, Account Manager at Targetbase, Account Executive at Temerlin McClain, and Account Executive at J. Walter Thompson Direct.