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Dean Whitney
Managing Partner at Catapult.
Dean Whitney is a versatile professional with expertise in brand strategy, user research, and design. He has a background in psychology and a strong passion for great design.
With a BS in Psychology from Northeastern University, a Bachelor's degree in Psychology from the University of Hawaii at Manoa, and educational experience from the University of South Alabama and Ocean Springs High, Dean's academic foundation complements his professional skills.
Dean Whitney has held key roles in renowned organizations, including being a former Partner at Catapult, Vice President at Digitas, Principal in Brand Experience at Continuum, Director of Design Research at Catapult Thinking, and Associate Director of User Experience at Razorfish. Additionally, he has been a Senior Associate at various prestigious institutions like Catapult Thinking, Fitch Inc, and Harvard Business School.
Dean's expertise lies in structuring brands, defining brand attributes, and putting brand strategies into action. He excels in understanding the implications of brand decisions, considering multiple touchpoints, and utilizing channels effectively to achieve optimal results. He is known for his attention to detail and his creative approach to brand development.
In addition to his professional roles, Dean Whitney is a doughnut aficionado, appreciator of great design, and constantly inspired by creative individuals in the industry. His diverse skill set and broad experience make him a valuable asset in the fields of brand strategy, user research, and design.