Jayson Oertel
Jayson Oertel
Jayson Oertel is a highly-experienced marketer with a proven track record in various marketing fields such as influencer, entertainment, content, product, and social media marketing. With more than a decade of experience building, leading, and mentoring global marketing teams, Jayson has developed successful influencer programs with top 1% talent and ideated and collaborated on award-winning campaigns and marketing strategies for large entertainment and hospitality clients such as 20th Century Fox, Lionsgate, Airbnb, and Harrah's. Throughout his career, he has blended creativity, innovation, data, and strategy to create experiences that tell stories and touch people's lives in new and meaningful ways.
After studying at the Art Institute of Los Angeles and Covina HS, Jayson led numerous marketing teams, including his latest position as the Head of Strategic Partnerships, Digital Media & Social at Adobe. He also worked as the Head of Marketing and Co-Founder at Sum, the Vice President of Marketing at Viki, Inc., Vice President, Global Strategy & Communications at The Cimarron Group, Vice President, Strategy & Client Relations at Mammoth Advertising, and as a Creative Director at American Idol.
Jayson is passionate about photography, music, and travel, considering himself a foodie with a love for experiencing a wide variety of cultures and cuisines around the world. His specialties include Celebrity Talent & Influencer Marketing, Digital Marketing, Social Media Strategy, Partnerships, Content Marketing, Product Marketing, Publicity, Public Relations & Outreach, Business Development, Content Creation, Media, Brand Management, Analytics & Marketing Intelligence, Cross Functional Team Leadership, Entertainment, and Creative Management.