Meet James McNally, a seasoned professional with extensive experience in the tech and social space. With a background in mobile and social strategy, James has a wealth of skills, including improving ROI and conversions, influencer programs, and leveraging emerging tech.

James began his career at two of New York's most prominent mobile agencies, working with global brands to create and implement effective technology solutions. Later, he transitioned into the social space, working on both the brand and agency side, and eventually finding his way into social ad optimization.

Currently, James serves as the Senior Social Ads Consultant at Sprinklr, where he helps the world's biggest brands achieve better engagement, ROI, and efficiency. With a passion for helping brands navigate social, James is as experienced as they come in the influencer, content production, and amplification spaces.

James studied International Relations at both the University of Massachusetts, Amherst, and Portland State University. In his free time, he enjoys exploring subcultures and brands, furthering his interests and expertise.