Mina Begum is a London-based professional with extensive experience in scouting, marketing, and innovation strategy. She studied BA (Hons) in Journalism and PR studies at the University of Greenwich, after completing her A-levels at Tower Hamlets College. Her career began as an Innovation Strategist at The Bakery London, where she developed a broad set of skills, including market research, event management, and client relationship management. With time, Begum's profile expanded to scouting and marketing at L Marks, where she worked as a startup scout and Scouting Manager, respectively. At Digital Mums, she served as a Marketing and Operations Assistant. Currently, she is the Head Scout at leAD Sports, working with startups in the sports sector. Begum has a notable history of working with young entrepreneurs and excels in identifying new opportunities and scouting talent.