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    Dawood Kokawala

    President, CEO. I believe in AI, and it is in every industry and for everyone, not just for high-tech and corporate. We are disrupting the marketing industry and changing trends.

    Dawood Kokawala is a growth marketer with a keen interest in data and analytics. With a background in Arabic language, literature, and history, Dawood has honed his skills in developing and executing marketing strategies across various industries. His data-driven approach, coupled with proficiency in tools like Google Analytics, Mixpanel, and Optimizely, has enabled him to drive user acquisition and retention through methods like A/B testing and cohort analysis. His expertise also extends to leveraging Google's suite of products, including Google Ads and Google Tag Manager, to optimize marketing campaigns and achieve a strong return on investment (ROI). Additionally, Dawood's familiarity with SEO best practices and tools like Ahrefs and SEMrush allows him to enhance website visibility, drive organic traffic, and boost conversions. As the CEO and Co-Founder of MSDS Digital Marketing, Dawood continues to blend his SEO skills with growth marketing proficiency to craft effective digital marketing strategies.