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Davida Pitts
Webflow Designer + Developer
Professional Background
Davida Pitts is a highly skilled graphic designer turned Webflow developer, adept in crafting visually captivating and functionally seamless websites tailored for marketing and e-commerce. With a robust background in graphic design, she brings a unique perspective to web development, ensuring that each project speaks to the consumer while providing a rich user experience. At Orange Moon Creative, where she currently serves as a Webflow Designer and Developer, Davida utilizes her expertise to take projects from concept to successful launch, simultaneously writing compelling website copy that enhances messaging and engages users.
Her previous roles include serving as a Graphic Designer for the Congressional Black Caucus, where she developed creative materials that communicated important political messages, and held similar positions at IMPACT DC and Ascendant Group. At Ascendant Group, Davida also played a vital role as the VP of Finance, showcasing her versatility by managing both creative and financial aspects of the organization.
In every endeavor, Davida approaches challenges with entrepreneurial ownership, empathy, and determination, making her a standout figure not only in design but also in understanding consumer behavior. Her work reflects her commitment to building great digital products with a human touch.
Education and Achievements
Davida's educational background is rich and diverse, providing her with a solid foundation to succeed in the intersection between design and business. She earned her MBA in Finance from the Alfred Lerner College of Business & Economics at the University of Delaware, where she honed her strategic thinking and financial acumen—skills that complement her design expertise. Earlier, she completed her BS in Biology at Clark Atlanta University, enriching her analytical skills and fostering her persistent curiosity for learning.
Through her educational journey and professional experiences, Davida has developed a tailored approach to making websites that not only meet market needs but also prioritize user experience and inclusivity.
Philosophy and Design Approach
At the core of Davida's design philosophy is the belief that websites should resonate with users on a human level. She eschews excessive pop-ups, distracting ads, or aggressive marketing tactics in favor of creating digital spaces that are inclusive, accessible, and legible. Davida advocates for designing with empathy, emphasizing that when you prioritize the well-being of the most vulnerable, you ultimately create a better experience for everyone. This thoughtful, user-centric approach is what she believes can lead to sustainable and ethical digital products.
Moreover, Davida holds a deep sense of belief in the value of her economic choices. She asserts that how one spends money can catalyze change in the world, reflecting her commitment to social responsibility and ethical business practices. This principle guides not only her professional decisions but also her consumer behavior, influencing both whom she supports with her money and the projects she chooses to undertake.
In her pursuit of excellence, Davida remains an eternal learner with a focus on innovation in her field. Recently, she has developed a keen interest in APIs, which reflects her dedication to expanding her technical expertise and staying abreast of industry trends.
Achievements
Davida Pitts' achievements extend beyond her impressive professional background; they also illustrate her commitment to excellence and her impactful contributions to the digital design landscape. Her role in their respective organizations has not only allowed her to develop engaging design work but also specifically tailor projects that respond to client and consumer needs.
As a graphic designer, her previous stints have seen her designs contribute significantly to the branding and messaging of organizations like the Congressional Black Caucus, where her work became a crucial part of their visual identity and outreach efforts.
Additionally, her experience as VP of Finance at the Ascendant Group distinctly showcases her capability to blend creative thinking with comprehensive business insight, further underscoring her multifaceted skills.
Continuous Learning and Sharing
Davida is not afraid to share her thoughts and lessons with others, reflecting a commitment to community and collaboration. Her natural curiosity drives her to constantly learn and explore new domains, whether that involves diving deeper into web technologies or collaborating with peers on creative projects. Her journey as a self-taught developer is an inspiring testament to her determination and passion for growth.
Her ongoing quest for knowledge, combined with her professional experiences, positions her as a valuable resource and inspiration for upcoming designers and developers everywhere. Through networking and sharing her insights, Davida genuinely embodies the spirit of innovation and community in the digital world, paving the way for more human-centered design practices.
Conclusion
In conclusion, Davida Pitts stands out as a self-driven graphic designer and Webflow developer who is dedicated to humanizing the digital experience. Her educational prowess, combined with her vast professional journey, allows her to create powerful, accessible, and effective web designs that prioritize user needs and foster inclusivity. With her ongoing passion for learning and commitment to ethical consumerism, she aims to make a significant impact in the digital landscape, ensuring that every project contributes positively to her community. Davida is definitely a name to watch in the ever-evolving world of web design and development.
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Clay is a relationship management platform that serves as a personal CRM, helping you organize and deepen both personal and professional relationships. It functions as a beautiful rolodex and CRM available on iPhone, Mac, Windows, and web, built automatically to help manage your network efficiently. Unlike traditional address books, Clay centralizes all your contacts in one place while enriching them with additional context and features to help you stay thoughtful and connected.
Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
- Network Strength: Visualizes the strength of your relationships relative to others in your network
- Timeline: Shows your relationship history with each contact
- Smart Search: Allows you to search using natural language like "People I know at the NYT" or "Designers I've met in London"
- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Clay's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Clay isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Clay instead of Salesforce, Hubspot, and Pipedrive. Clay is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Clay can absolutely serve as your primary relationship management tool.
Clay is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.
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