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David Yin
Marketing, Strategy & Insights Consultant | Qualitative & Quantitative Customer Research Expert | Consumer Health Leader | Fractional CMO | ex-Labcorp, Ancestry, Fitbit, Eventbrite, Clorox
David Yin is a Fractional Chief Marketing Officer (CMO) and Go-To-Market (GTM) leader at Proov, where he focuses on driving strategic marketing initiatives and enhancing market presence. His professional background includes roles in product development and leadership within technology sectors, emphasizing innovation and growth strategies.21
He has established himself as a key figure in the industry, leveraging his expertise to support companies in navigating complex market dynamics. Yin's approach typically involves integrating data-driven insights with creative marketing strategies to optimize performance and achieve business objectives.2
In addition to his role at Proov, Yin has a history of advising startups and established firms, contributing to their growth through effective marketing leadership and strategic planning.2