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David McTiernan
Head of Artist/Label Relations & Digital Marketing at Vevo
David McTiernan is the Head of Artist/Label Relations and Digital Marketing at Vevo, a position he has held since August 2021.1 In this role, he oversees Vevo's artist, label, and manager relations team for the US, Latin America, Australia, and Brazil, while also guiding the company's social and digital marketing strategy.12
With over two decades of experience in the music industry, McTiernan has worked in various capacities, including as a performer, talent scout, publicist, and programmer.1 His career at Vevo spans several years, during which he has held positions such as:
- Senior Director, Artist & Label Relations (March 2019 - August 2021)
- Director, Music & Talent (April 2018 - March 2019)
- Senior Manager, Music & Talent (March 2016 - April 2018)
- Programming & Industry Relations (August 2013 - March 2016)1
Prior to his work at Vevo, McTiernan was an Account Executive at Shore Fire Media and an Associate Manager at Wildflower Records.1 He also has experience as a musician, having been a keyboardist for the indie rock band The Middle Eight from 2007 to 2016.1
McTiernan holds a BFA in Recorded Music and Entertainment, Media, & Technology from New York University and a Jazz Certificate with Honors from the New England Conservatory of Music's Preparatory School.1
