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David Laster
Sr Product Manager, Video Innovation, Verizon Media
Professional Background
David Laster is a highly innovative product leader with a career rooted in the dynamic field of online media, particularly specializing in video and audio production. Displaying an entrepreneurial spirit from a young age, David exhibited his creativity at just 10 years old by developing a 'Madlibs' game and ebooks tailored for the early web browser, NCSA Mosaic, as well as pioneering content for early mobile platforms like the Apple Newton. This early experience laid the foundation for his ongoing journey in the realm of technology and content creation, making him a prominent figure in the media landscape today.
In his current role as Senior Product Manager at Verizon Media, David leads cross-functional design and engineering efforts. His responsibilities include overseeing the development of best-in-class products and services that enhance the online media experience for consumers. His extensive expertise encompasses all aspects of content presentation and creation, from pre-production and acquisition to effective delivery, archiving, and syndication. With a keen eye for detail and a commitment to excellence, he is dedicated to ensuring that every product meets high performance and quality standards.
Prior to his position at Verizon Media, David amassed a wealth of experience by creating digital-native content for early online video publishers and working in high-end film and television production. His roles as Solutions Architect at Kaltura and various product management positions at Bloomberg LP allowed him to sharply hone his skills in media workflow and content strategy, making him a leader in harnessing technology for media delivery.
Education and Achievements
David’s educational background is robust and well-suited for his technology-focused career. He pursued a Bachelor of Arts at the University of Connecticut, where he likely developed a strong foundation in media studies and communication. To further enhance his technical skill set, he studied Web Development at General Assembly, equipping him with the latest tools and knowledge required to perform in a rapidly evolving sector.
Over the years, David has held pivotal roles that have significantly impacted the organizations he has been part of. As a Media Workflow Manager at Bloomberg LP, he contributed to optimizing processes that are crucial for managing the lifecycle of media content. He also served as Director of Online Properties at EUE/Screen Gems, where he played a vital role in leading initiatives to enhance digital content distribution. His impressive resume includes numerous roles in editing and production, such as Post Production Supervisor for notable films like 'Goodbye Solo' and 'Chop Shop', which speak volumes about his capabilities and reputation in the industry.
Notable Achievements
Throughout his career, David has consistently strived for excellence and innovation in media technology. His tenure at Verizon Media has solidified his position as a leading product expert in the online media landscape, overseeing projects that push the boundaries of what is possible with digital content. Additionally, his past roles at prestigious organizations like CBS, MTV, and the Independent Film Channel reflect his extensive depth of knowledge and adaptability.
David’s broad experience in multiple facets of media—from producing content to developing management strategies—prospectively makes him a thought leader and a resource for aspiring professionals in the industry. He continues to stay abreast of the latest technological advances, ensuring that his work resonates with the evolving demands of online media consumers.
In summary, David Laster’s journey from a creative child innovating with early web technologies to a product leader shaping the future of online media demonstrates his passion and commitment to the field. His background in both creative and technical aspects of media enables him to deliver exceptional results, making him not only an asset to Verizon Media but also a valuable mentor to others in the industry. His blend of artistic vision, technical expertise, and leadership skills define him as a prominent figure in the world of online media.