David Gimpelson

David Gimpelson is the President of Calirosa Tequila, a premium tequila brand known for its unique red wine barrel aging process.12 Here are some key details about his career and role:

Professional Experience

• Current Role: President at Calirosa Tequila since February 20231
• Previous Positions at Calirosa:
  • Chief Commercial Officer from June 2019 to February 20231

Career History

David Gimpelson has over 20 years of experience in the beverage alcohol industry.1 Some of his notable previous roles include:

• Executive Vice President and General Manager at Casamigos Tequila (April 2012 - March 2015)1
• Division Manager West at Chopin Imports Ltd (January 2011 - April 2012)1
• New Business Development Manager at Southern Glazer's Wine & Spirits (July 2007 - January 2011)1

Calirosa Tequila

Under Gimpelson's leadership, Calirosa Tequila has achieved several milestones:

• Launched in July 2021, amid the global pandemic2
• Partnered with celebrities Adam Levine and Behati Prinsloo as founders3
• Pioneered the use of red wine barrel aging for tequila, creating a unique "rosa" color and flavor profile2
• Expanded internationally into Canada and Japan4
• Sold over 50,000 cases since launching in 20214

Leadership Approach

Gimpelson emphasizes:

• Letting the product be the star: "What we've tried to do differently is let Calirosa be the celebrity"3
• Focusing on organic growth and building the brand through on-premise channels2
• Storytelling and marketing as crucial elements for brand success3

Education

• Graduated from St. Edward's University with a degree in Business and Marketing (1998 - 2002)1

David Gimpelson's extensive experience in the beverage industry and his strategic approach to brand building have been instrumental in Calirosa Tequila's growth and success in the competitive tequila market.