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David Davis
Founder at Accelerating Retail, Sales & Marketing
Professional Background
David Davis is an award-winning professional specializing in Sales and Marketing Management, particularly in the dynamic Consumer Packaged Goods (CPG) sector. His extensive career spans various management roles, including region management, zone management, and national account management. David's ability to drive business development and commercial growth has established him as a leader in implementing successful strategies that lead to significant revenue optimization.
With a solid foundation in branding and market development, David has a proven track record of executing innovative campaigns and promotional plans that effectively engage national markets. His expert knowledge in managing high-volume sales quotas demonstrates a commitment to exceeding expectations and achieving exceptional sales performance.
Throughout his career, David has demonstrated an exceptional ability to form strategic partnerships and develop channels that empower and train sales and marketing teams across the nation. His leadership extends to collaborations with third-party sales agents, fostering an environment that encourages the creation of new business opportunities through collective goal setting.
A proactive sales leader, David remains vigilant about competitive markets. His insights are rooted in meticulous market research and analysis, developing robust sales strategies to capitalize on opportunities and knowledge of key industry players. Prospecting for new sales pipelines, he excels in crafting compelling proposals and conducting negotiations that leverage consumer insights and behavioral data analytics. David’s analytical capabilities enhance his adeptness in cultivating customer relationships while striving for optimal returns on investment through comprehensive account development.
Education and Achievements
David Davis pursued an MBA at the City University of Seattle, where he honed his understanding of business dynamics and strategic marketing. This advanced study complements his earlier academic journey at the University of Idaho, where he earned his degree in Business Education and Marketing. His educational background provides a solid foundation for his professional achievements in the highly competitive CPG market.
Over the years, David's contributions have consistently led to notable outcomes in sales and marketing performance. His comprehensive competencies encompass areas such as P&L Management, Broker Management, and Account Development Forecasting/Analysis, which have been critical in his leadership roles. His expertise in Sales Volume Growth, Brand Strategy, and Business Development Processes showcases his strategic mindset and innovative approach.
Key Accomplishments
- Founder at Accelerating Retail, Sales & Marketing: David established this company to facilitate growth and innovation within the sales and marketing domains, extending his wealth of experience to empower clients across various sectors.
- Western Sales Area Manager at Welch's (1994-2001): In this pivotal role, David drove sales and market share growth across the western region, strategically influencing product positioning and brand recognition.
- Region & District Sales Manager at The Hershey Company (1989-1994): David's tenure at The Hershey Company was marked by his ability to enhance account performance, build strong customer relationships, and implement effective marketing initiatives that resonated with consumers.
- Account Executive at Campbell Soup Company: Here, he fine-tuned his skills in account management and developed an astute understanding of consumer behavior, essential for tailoring sales approaches to meet diverse market needs.
With a career defined by commitment to growth and excellence, David is now seeking to take his expertise to a new organization where top revenue is expected, eager to propel business development efforts that lead to sustained success.