David Macciocca

David Macciocca is the Founder and CEO of VideoMyJob, a company that specializes in creating engaging video job advertisements to enhance recruitment efforts. Based in Melbourne, Australia, he has been instrumental in leveraging video content to help employers attract better talent by showcasing their workplace culture and employee experiences.

Professional Background::

• Founder & CEO at VideoMyJob: David established the company with the vision of transforming traditional recruitment methods through video. His focus is on helping organizations communicate their Employee Value Proposition (EVP) effectively to potential candidates.15
• Expertise in Video Marketing: He is recognized for his insights into how video can change the recruitment landscape, allowing recruiters to present a more authentic view of job roles and company environments.26

Contributions and Thought Leadership:: David has authored several articles discussing the impact of video on recruitment, emphasizing its ability to engage job seekers more effectively than traditional text-based ads. He advocates for the use of employee-created videos to provide a genuine perspective on company culture.34

His LinkedIn profile under the username "videojobads" showcases his professional journey and contributions to the field of recruitment marketing.1