David Cantrell

David C. Cantrell is the Executive Vice President of Brand Performance at Digital Media Solutions. He has over 20 years of experience in growth and performance marketing, focusing on scaling consumer-centric customer acquisition strategies for both business-to-consumer (B2C) and direct-to-consumer (D2C) markets. His expertise lies in developing and optimizing marketing funnels to enhance brand performance and drive growth in various digital platforms. Prior to his current role, he has held significant positions in other organizations, contributing to his extensive background in marketing and brand strategy.1