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David Ascott
Strategy Lead
David Ascott is the Strategy Lead at Chattermill, a company that specializes in Experience-Led Growth (XLG) strategies and customer experience intelligence.12 In his role, he is responsible for driving growth through strategic partnerships with leading organizations.
David has a background in sales and account management, having previously worked as a National Account Manager for ASDA at McCormick & Company.5 His career trajectory shows significant growth and development, as he started as an undergraduate and quickly became one of the best salespeople in a previous role.4
At Chattermill, David contributes to the company's efforts in helping businesses transition from gut-feel decision-making to data-driven, customer-centric strategies.12 He is involved in developing and promoting Chattermill's XLG maturity assessment, which aims to improve customer experience across four key pillars: Data and Insights, Enabling Action, Measuring Outcomes, and Culture.13
David is also actively engaged in industry events and discussions. For example, he is scheduled to participate in a panel discussion at Chattermill's AI in CX event in Berlin, demonstrating his expertise in the intersection of artificial intelligence and customer experience.6
His LinkedIn profile username is david-ascott-231a0aa7, as mentioned in the query.46
