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David Luther
CEO and Co Owner at SAHARA Digital Agency
Davíð Lúther, also known as David Luther Sigurdarson, is a prominent Icelandic entrepreneur and the CEO and Co-Owner of SAHARA, a digital marketing agency. He has been involved in various aspects of marketing and business development for over a decade.
Professional Background
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SAHARA: Davíð has served as the CEO and Co-Owner of SAHARA since its inception in January 2009. The agency specializes in full-stack digital marketing services, including social media management, video production, graphic design, and web design. Under his leadership, SAHARA has established itself as a key player in connecting local and international businesses with their audiences.1
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SAHARA Academy: He co-founded the SAHARA Academy in July 2022, aimed at educating individuals in digital marketing fundamentals.1
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Other Ventures: Davíð has a rich entrepreneurial history, having co-founded the SAHARA Festival, which is a conference that features leading marketing experts. He has also been involved with other companies such as HEY Digital and SILENT Media Productions, which were merged into SAHARA.1 Additionally, he has held leadership roles in various franchises, including The Color Run and Gung-Ho! in Scandinavia.1
Community Engagement
Davíð is also active in community initiatives. He serves as a board member for the Icelandic Handball Federation, where he leads the marketing and promotion committee.1 His contributions extend to being a jury member for the Global Startup Awards, recognizing innovative startups globally.1
Personal Attributes
He is recognized for his expertise in digital marketing and social media strategies, focusing on converting audiences into customers. His professional ethos revolves around fostering connections and enhancing visibility for businesses through effective marketing practices.1
Overall, Davíð Lúther's extensive experience in digital marketing and entrepreneurship highlights his significant impact on the industry in Iceland and beyond.