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Dave Neway
Award-Winning Media and Marketing Leader - Product Marketing and AdTech SME - Idea Generator - Builder of Brands and Teams
Professional Background
Dave Neway is a seasoned marketing professional with two decades of experience in creating iconic brands across various industries, ranging from delicious ice cream to cutting-edge artificial intelligence (AI). Throughout his career, he has consistently demonstrated his ability to infuse imagination and decisiveness into every project he undertakes, driven by an unyielding quest for efficiency. Respected for his leadership skills, Dave has managed teams of varying sizes, including remote groups, and passionately focuses on fostering diverse teams that work in a psychologically safe environment, ensuring that every member can thrive and contribute their best efforts.
Dave's expertise spans multiple domains, including Content Marketing, B2B and B2C Marketing, Brand Management, Sales Enablement, and Copywriting. His deep understanding of Consumer Packaged Goods (CPG), AdTech, Politics, and Entertainment (Performing Arts) has allowed him to develop dynamic strategies that resonate with target audiences. Known for his attention to detail, he notably appreciates the proper usage of the Oxford comma.
Education and Achievements
Dave laid a strong educational foundation early in his life. He graduated as the Valedictorian of his class while studying for the International Baccalaureate (IB) Diploma at South Side High School in Rockville Centre, NY, where he ranked first among 230 students. His commitment to academic excellence continued at Yale University, where he earned a Bachelor of Arts in Political Science, graduating Cum Laude with a Distinction in the Major and achieving a commendable GPA of 3.81.
Continuing with his educational pursuits, Dave attained his MBA in Marketing/Marketing Management from Columbia University - Columbia Business School, graduating with honors among the top 15% of his class. He was not just a passive student; he actively contributed to the academic community as a Teaching Assistant for Marketing, showcasing his dedication to both learning and teaching.
Professional Experience
Dave’s professional journey features a stellar lineup of leadership positions in renowned organizations that harness his marketing prowess:
- Vice President, Ad Sales Marketing at TEGNA: At TEGNA, Dave leverages his extensive marketing knowledge to drive ad sales and enhance brand visibility within a competitive landscape.
- VP of Marketing at Panopto: In this role, he successfully steered marketing efforts to create robust marketing strategies that amplified brand awareness and customer engagement.
- Head of Marketing, Watson Advertising and Weather at IBM: Dave’s tenure at IBM was marked by his leadership in marketing strategy for Watson Advertising, where he crafted innovative solutions integrating AI capabilities.
- Director of Sales Strategy, The Weather Company, an IBM Business: Here, he shared his insights to develop effective sales strategies, positioning the company as a leader in the industry.
- Brand Development Manager at Unilever: Working on brands like Vaseline, Suave, and St. Ives, Dave honed his skills in brand management and customer insight, contributing to significant market growth.
- Manager of Artists and Attractions at Columbia Artists: In this earlier role, he showcased his versatility by managing relations within the performing arts sector, highlighting his diverse skill set.
Throughout his career, Dave has consistently recognized the power of effective storytelling and strategic alignment in marketing. His journey reflects a commitment to excellence, innovative thinking, and a genuine passion for cultivating high-performing teams that can adapt and thrive in an ever-evolving marketplace.
Notable Achievements
Dave Neway’s remarkable career is punctuated by significant achievements that underscore his expertise and commitment to elevating brands:
- Successfully led marketing initiatives at IBM that integrated artificial intelligence and data analytics into the marketing strategies, enhancing customer engagement and driving sales growth.
- Played a vital role in launching campaigns at Unilever that elevated brand equity and visibility in highly competitive markets.
- Fostered a culture of inclusion and psychological safety in team environments, resulting in enhanced creativity and productivity.
- Consistently recognized as a strategic thinker who transforms insights into actionable strategies that deliver results.
In addition to the achievements above, Dave has developed partnerships and nurtured relationships in multiple sectors, allowing him to facilitate impactful marketing initiatives that resonate on both B2B and B2C levels. He is a proponent of continuous learning, keeping abreast of marketing trends and emerging technologies to stay ahead in the industry.
In conclusion, Dave Neway’s blend of creativity, strategic acumen, and leadership in various marketing domains positions him as an influential figure in the marketing landscape today. His journey reflects an ongoing commitment to excellence, diversity, and an eagerness to drive results through innovative marketing strategies. With a rich background in education and an impressive professional trajectory, he is well-known within the community for delivering remarkable brand experiences.
tags':['Marketing Expertise','Brand Management','Team Leadership','Content Marketing','B2B Marketing','B2C Marketing','Sales Enablement','Copywriting','Artificial Intelligence','Politics Marketing','Entertainment Marketing','Consumer Packaged Goods','AdTech Marketing','Psychologically Safe Environment','Columbia Business School','Yale University','IBM Marketing','Unilever Brand Management'],"questions":["How did Dave Neway cultivate his extensive marketing expertise over two decades?","In what ways has Dave Neway empowered his teams to perform at their best?","What innovative strategies has Dave Neway implemented in the realm of AI marketing?","How does Dave Neway approach building iconic brands across diverse industries?","What impact has Dave Neway’s educational background had on his professional career in marketing?"]} ``` Actively seeking to obtain more knowledge, Dave consistently evaluates modern marketing trends and technologies to remain a step ahead in the ever-evolving marketing landscape. With a commitment to creativity, strategy, and teamwork, Dave Neway’s impressive career reflects a passionate devotion to driving success for brands he represents. With remarkable proficiency in managing cross-functional teams, Dave aspires to continue leading innovative marketing initiatives that connect deeply with audiences and create lasting brand loyalty.
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