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    Dave Gordon

    SVP Urban Commerce & Artist Development @ Warner Records

    Professional Background

    Dave Gordon is a highly experienced Digital Account Manager with extensive expertise in the marketing and advertising landscape. Throughout his career, he has excelled at creating impactful advertising strategies, managing large-scale events, and promoting musical artists in the digital space. Currently, he holds the prestigious position of Senior Vice President of Urban Commerce & Artist Development at Warner Records, where he plays a vital role in shaping the careers of emerging artists while leveraging contemporary marketing techniques.

    Dave's journey in the industry has been marked by his dynamic roles at leading organizations. Before joining Warner Records, he served as the Director of Editorial Programming in the Urban division at Columbia Records, where he was instrumental in curating engaging content that connected with diverse audiences. His career kicked off in ND Promotions, where he made significant contributions as Video Promotions Director and Digital Account Manager, later transitioning to Video Promotions Manager. These experiences equipped him with a wealth of knowledge in promotions, music marketing, and account management, ensuring that he stays ahead of the curve in the fast-evolving digital landscape.

    Education and Achievements

    Dave Gordon's academic journey saw him earn an Associate's degree from the Borough of Manhattan Community College, focusing on Business, Management, Marketing, and Related Support Services. This education laid a solid foundation for his future endeavors in the marketing and advertising industry. His proficiency in business principles has enabled him to transition seamlessly into various roles, adapting his skills to meet the challenges of a rapidly changing environment.

    In addition to his formal education, Dave's achievements speak volumes about his dedication and skill set. He has cultivated a network of relationships across the music industry, empowering him to create successful partnerships and high-impact marketing campaigns. His marketing strategies are not just about promotion but about storytelling and building a brand that resonates with audiences.

    Achievements

    • Senior Vice President at Warner Records: Under Dave's leadership, the Urban Commerce & Artist Development team has successfully introduced numerous artists to the mainstream, enhancing their visibility and market reach.
    • Director of Editorial Programming at Columbia Records: In this role, Dave was at the forefront of creating engaging content that added value to the label’s artist roster, strengthening the connection between artists and their fans.
    • Pioneering Digital Music Marketing: Dave has been a key player in digital music marketing strategies that have effectively utilized social media platforms to promote artists and their music, setting trends in the industry.

    As a proficient Digital Account Manager, Dave Gordon has demonstrated that he is not just a leader but also an innovator who continues to shape the future of marketing and promotions in the music industry.

    Related Questions

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    Location

    New York, New York, United States