Darryl Sparey

Darryl Sparey is a seasoned professional with a rich background in business development, sales, marketing, and communications.

He is the Managing Director and Co-Founder of Hard Numbers, a performance-driven marketing and communications consultancy focused on delivering demand generation campaigns that provide a measurable return on investment.

With over eight years of experience at Precise (now Kantar Media), Darryl transitioned into digital marketing and eventually moved into PR and communications at Hotwire, where he served as a board director.

In addition to his role at Hard Numbers, Darryl is also a Director at The Family Group, which supports aspiring agency founders with the necessary resources to kickstart their businesses.

Darryl holds degrees from London Business School and the University of Reading, specializing in English.

As a Chartered PR professional and a Fellow of both the CIPR and PRCA, Darryl brings a wealth of expertise to his endeavors.

Beyond his professional achievements, Darryl considers his most important role to be that of a dedicated father to his children, Halia and Hudson.