Darren Scott

Darren Scott is the Chief Operations Officer and Director at Gnu Craft Spirits, a craft spirits distillery located in Calgary, Alberta.13 His professional background and experience make him well-suited for this role in the spirits industry:

Professional Experience

Darren brings a wealth of experience to his position at Gnu Craft Spirits:

• Bartending: He started his career as a bartender in some of Calgary's most iconic restaurants and bars, giving him early exposure to the spirits industry.1
• Digital Marketing: He has 20 years of experience delivering exceptional design experiences as a digital marketing leader.1
• Project and People Management: Darren has worked at some of the most technically-advanced companies, honing his skills in project and people management.1

Industry Knowledge

Darren is known for his extensive knowledge of the craft beer and spirits scene, particularly in North America and Canada. His understanding of the industry over the past 10 years is considered second-to-none.1

Skills and Strengths

• Customer-focused approach: Darren has maintained a keen focus on customer service throughout his career.1
• Leadership: He is described as a strong leader who can communicate effectively across business channels to deliver exceptional projects.2
• Technology and Marketing: His extensive knowledge in these areas plays a key role in Gnu Craft Spirits' operations.1

Personal Interests

Outside of his professional life, Darren is:

• A music fan
• A hockey enthusiast
• Described as an "all around fun guy"3

At Gnu Craft Spirits, Darren is excited to return to his service-industry roots, combining his technological and marketing expertise with his passion for craft spirits to help establish the company as a Canadian craft spirit manufacturing icon.1