Darren Olliffe

Darren Olliffe is a seasoned professional who has worked in various roles across brand consultancy, technology, and big data in Sydney, Australia.

With a background in Chemistry, having pursued a Doctor of Philosophy (PhD) and Master's degree from The University of Manchester, Darren has leveraged his educational foundation to excel in the field of empowering businesses to develop successful brands.

Having held key positions such as Director at Ipsos, Senior Business Director at Metrix Consulting, and Head of Client Experience at Greater Data, Darren has demonstrated his expertise in strategic brand consultancy and consumer behavior analysis.

Throughout his career, Darren has worked with a diverse range of Australian brands spanning industries like FMCG, banking, and pharmaceuticals, offering actionable recommendations to help these brands achieve their strategic goals.

Darren Olliffe's professional journey includes roles such as Enterprise Client Success Manager at Qualtrics, Digital Research Manager at Commonwealth Bank, and Senior Account Manager at Millward Brown Australia, showcasing his versatility across different organizations and industries.

His experience as a Senior Account Executive at Millward Brown UK and IT Project Manager at Sytner Group has equipped him with a well-rounded skill set in brand management, research, and project management.

Darren's passion lies in driving insightful solutions through data-driven strategies to empower businesses and elevate their brand presence in the market.