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    Dara MacCaba

    Go beyond the limits of consumer research. Inspire your team & consumers with Contrast & Compare™ to create new value.

    Dara MacCaba, a professional with a strong background in innovation and market research, is a Yale University alumni.

    Currently, Dara MacCaba serves as the Owner of Contrast & Compare Innovation, a position that highlights their expertise in fostering innovative solutions.

    Previously, Dara MacCaba worked as an Innovation Consultant at ?What If! The Innovation Company, demonstrating their proficiency in guiding organizations towards creative problem-solving.

    Furthermore, Dara MacCaba held the role of Managing Director for both Mind Research at TMRC (The Market Research Company) and Olson Zaltman Associates (US), showcasing vast experience in strategic management within the market research sector.