Danielle Hawthorne

Co-Founder

Danielle Hawthorne is a multi-faceted professional based in Dallas, Texas, with extensive experience in marketing, content creation, and entrepreneurship.1 She is the Co-Founder of The Playbook Marketing Co., as well as the Founder of MoviCo Media and Co-Founder of DYST Candle.1

Professional Experience

Entrepreneurial Ventures: Danielle has founded or co-founded several companies:

The Playbook Marketing Co. (Co-Founder)
MoviCo Media (Founder and Creative Director, since November 2019)
DYST Candle (Co-Founder, since January 2022)

Entertainment and Media: Danielle has a strong background in the entertainment industry:

Executive Producer and Lead Host of The Reel Dallas (November 2019 - December 2020)
Entertainment Host and Senior Media Manager at Studio Movie Grill (September 2018 - November 2019)

Marketing and Content Creation: Her career at Studio Movie Grill spanned several roles:

Social Media, Content and Exhibitor Relations Manager (October 2016 - November 2019)
Marketing and Content Manager (January 2016 - October 2016)
Marketing Coordinator (April 2014 - January 2016)

Skills and Expertise

Danielle's skill set includes:

Social media strategy and management
Digital content creation
Video production and editing
Brand storytelling and copywriting
On-camera coaching and talent

Education

Stagen Leadership Academy (2014 - 2015)
Baylor University (Bachelor's Degree, 2008 - 2011)
Southern Methodist University

Danielle Hawthorne's diverse experience in marketing, content creation, and entrepreneurship has positioned her as a content, influencer, and social marketing expert in the entertainment and media industry.1