Daniella Loftus

Daniella Loftus is a prominent figure in the digital fashion industry, known for her innovative work as the Founder and CEO of DRAUP.15 She has established herself as a pioneer in the realm of digital fashion, blending technology with haute couture to create cutting-edge virtual clothing experiences.6

Professional Background

Loftus gained recognition as one of the first digital fashion influencers through her platform "This Outfit Does Not Exist," which showcased her early vision for the intersection of technology and fashion.7 This experience likely informed her current venture, DRAUP, which is positioned as a leading platform in the digital fashion space.4

DRAUP

As the founder of DRAUP, Loftus is at the forefront of the digital couture movement. The company aims to revolutionize the fashion industry by:

• Showcasing digital fashion in the spotlight
• Demonstrating the viability and creativity of virtual clothing
• Combining traditional craftsmanship with innovative coding techniques26

Online Presence

Daniella Loftus maintains an active online presence across various platforms:

• LinkedIn: Her profile can be found under the username "daniella-loftus"1
• Twitter: She uses the handle @danidoesnotxist, where she describes herself as "founder & ceo @pronounceddrop" and an "imaginary influencer"3

Expertise and Influence

Loftus is recognized for her expertise in:

• Digital fashion creation and curation
• The future of luxury goods
• Self-expression through virtual mediums4

Her work with DRAUP and her previous experiences have positioned her as a thought leader in the evolving landscape of fashion technology and digital self-expression.

Daniella Loftus continues to push the boundaries of what's possible in fashion, leveraging her unique perspective as both a digital influencer and a tech-savvy entrepreneur to shape the future of the industry.