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Daniela Zylberkan
Head of Data & Analytics at Ifood
Daniela Zylberkan is a seasoned professional in the technology and food delivery industry, currently holding a leadership position at iFood, a prominent Brazilian food delivery company. Her career at iFood has been marked by several key roles and achievements:
Current Position
Daniela is currently serving as the Head of Marketing and Growth at iFood Benefícios, a division of iFood.15 This position showcases her expertise in marketing strategies and growth initiatives within the company's benefits sector.
Career Progression at iFood
Daniela joined iFood in 2021, demonstrating a rapid ascent through various important positions:
- Head of Data Analytics for the fintech segment (initial role)56
- Head of Business Development56
- Head of Growth3
- Head of Marketing and Growth for iFood Benefícios (current role)15
Skills and Expertise
Daniela's diverse roles at iFood highlight her multifaceted skill set, which includes:
- Data analytics and insights
- Business development
- Growth strategies
- Marketing leadership
- Fintech industry knowledge
Educational Background
Daniela has received training from Reforge, indicating a commitment to ongoing professional development in the tech and growth sectors.2
Professional Network
With over 500 connections on LinkedIn, Daniela has established a robust professional network in her field.2
Industry Perspective
Daniela has shared insights about her role and the industry. For instance, as the Head of Marketing for FoodService, she strategically views marketplaces not as adversaries but as additional channels for restaurants, demonstrating her nuanced understanding of the food delivery ecosystem.4
Daniela Zylberkan's career trajectory at iFood showcases her versatility and expertise in data analytics, marketing, and growth strategies within the competitive food delivery and fintech sectors.
