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Daniela Maron
Marketing and Communications Senior Executive
Professional Background
Daniela Maron is a seasoned marketing professional with over two decades of extensive experience in the communications and marketing sectors. Her impressive career spans diverse luxury and lifestyle retailers and brands, where she has excelled in strategizing innovative approaches to brand positioning and omni-channel marketing. With an emphasis on crafting comprehensive global programs, Daniela has consistently exceeded expectations, significantly boosting brand equity and consumer awareness across various markets.
In her current role as Chief Marketing Officer at Saint Jane Beauty, Daniela has successfully conceptualized and executed multi-media campaigns that not only enhance visibility but also resonate deeply with consumers. Her previous position as President at BrandLink Communications further solidified her expertise, as she was responsible for steering communication strategies that propelled brands to new heights.
Throughout her career, Daniela has showcased her ability to collaboratively work with a plethora of stakeholders. She has effectively managed integrated teams, often comprising ten or more employees, and has thrived in fast-paced start-up environments as well as established international settings. Recognized for her innovative problem-solving abilities, she is often sought after to speak at conferences and industry summits, sharing her insights and advocating for the importance of strategic collaboration in marketing initiatives.
Education and Achievements
Daniela's foundational knowledge in the field of marketing was cultivated through her studies at notable institutions. She commenced her academic journey with an Erasmus Degree at Universita La Sapienza di Roma, where she gained international exposure and a broader perspective that has since influenced her marketing strategies. She culminated her academic pursuit with a BA from New York University, further equipping her with the theoretical and practical knowledge needed to embark on a successful career in marketing and communications.
Daniela’s longstanding commitment to excellence in her field is reflected not just in her roles but in her ability to build and maintain relationships with executives, vendors, and cross-functional groups. Her core competencies encompass a wide variety of marketing dimensions, including omni-channel strategic development, crisis management, media relations, and quantitative analysis, which are crucial in a market that is rapidly evolving.
Achievements
Some of Daniela's notable achievements include a proven track record in developing and managing sophisticated marketing and communication strategies for renowned brands. At ALEX AND ANI, she was instrumental in honing the company's global public relations and corporate communications, significantly increasing brand presence in various markets. Her tenure at C. Wonder under Burch Creative Capital was marked by innovative marketing strategies that resulted in increased consumer engagement and brand loyalty.
Furthermore, her leadership role at Henri Bendel allowed her to utilize her event programming skills effectively, as she developed media and consumer events that positioned the brand favorably in the competitive luxury market. Notably, Daniela's experience with Revlon, Inc. and Ruffo SpA deepened her understanding of brand messaging and strategic partnerships, allowing her to bring those insights to her subsequent roles.
In various capacities, Daniela has demonstrated an ability to not only meet but also exceed organizational goals – a testament to her expertise in budget planning, agency management, and event programing.
As a dynamic leader and visionary marketer, Daniela Maron's contributions to the field of marketing and communications continue to inspire and influence upcoming professionals within the luxury and lifestyle sectors. Her ability to effectively navigate complex market dynamics while fostering collaborative relationships marks her as a leading figure in her field.